Home Staging, decorating, cost, benefits of Home Staging

Frequently Asked Questions

What is Home Staging? Home Staging is a three step process used to prepare a property for sale or in many cases for life, regardless of price and location. It is a service, usually executed by a professional, to enhance property presentation using a combination of lifestyle elements and a minimalist style of decor to give a room a universal appeal.

Home Staging is just decorating, can't I do that myself? Home Staging is NOT decorating. Decorating is a lengthier process, that is often more expensive and reflects the decorator's personal style. Home Staging is mandatory when selling a home as it prepares the home in order to a appeal to a buyer.

Home Staging is too expensive, I won't make my money back when I sell my house. That is a myth! A professional will work with your home and your budget to help prepare your property to appeal to the masses. In a 2003 HomeGain survey, a home staged to sell brought a 343% Return on Investment. The question isn't can I afford to, the question is can I afford not to.

Why Stage, what are the benefits? If you're selling your home, it might comfort you to know in a Martiz 2006 survey, 63% of buyers said they would pay more for a home that is move in ready. Another survey of 2,772 homes by Coldwell Banker found staged properties sold an average of 6.4% above the listed price and Days on the Market was reduced 55%. Wouldn't you like to get more money for your home in addition to making fewer mortgage payments?